How to reduce costs and increase efficiency with accurate location data

Paper logs and spreadsheets were once the biggest threat to operational efficiency. While that remains for some operations, today companies have mountains of data but disjointed processes and data silos make it difficult to extract value from that data.

In order to optimize vehicle and shipment efficiency, reduce costs, and maintain a competitive advantage, manufacturers, shippers and 3PLs are leveraging highly-precise location technology.
Join the discussion on the value of accurate location data and the impact it can have on your operations. Attendees will learn how:
  • Highly accurate location data can improve route efficiency and shipment visibility
  • Simplifying duplicate and disjointed address databases can reduce costs
  • To unlock value from your existing data and data management best practices



Charlie Maynard

Senior Manager, Industry Solutions,
HERE Technologies

Charlie is a Sr. Manager of Industry Solutions at HERE, focusing on developing and implementing a go-to-market strategy in the Transportation & Logistics space for the Americas market. This entails close collaboration with teams across the company including Sales, Product Development, Marketing Intelligence, Professional Services, BSAs, PAMs,and others. A fundamental driver of this work is understanding customer and market needs for location services and applications, to influence a pull-driven product strategy through the optimal sales channels.
Charlie has 30+ years of experience in the supply chain space, primarily in a strategy and operations management consulting role, and also in customer-facing roles with various software platform providers, most recently as a Customer Success Director with Blue Yonder. His areas of functional expertise include Transportation & Logistics, Manufacturing, and most aspects of supply chain planning and execution. Industry experience includes T&L, Manufacturing, Retail, B2B, Pharma/Medical Devices, Industrial Equipment, CPG/FMCG, Utilities, and Construction. Graduate of the University of California-Berkeley with a BA in Economics.

Host: David Maloney

Group Editorial Director
DC Velocity and CSCMP’s Supply Chain Quarterly

David Maloney is the editorial director of DC Velocity and Supply Chain Quarterly. He has been a journalist for more than 30 years and has been with DC Velocity since April of 2004. Prior to joining DCV, David was senior editor for Modern Materials Handling, where he reported on distribution and supply chain operations.
David also has extensive experience as a broadcast journalist. Before writing for supply chain publications, he was a journalist, television producer and director in Pittsburgh. David combines a background of reporting on logistics with his video production experience to bring new opportunities to DC Velocity readers, including Web-based videos highlighting top distribution and logistics facilities, Webcasts and other cross-media projects. David continues to live and work in the Pittsburgh area.